HITR #17: Dharsh Casinathen, Joyleaf
In this episode, KymB gets the “blunt” facts in a candid conversation with Dharshini Casinathen, Co-founder and President of Joyleaf Recreational Weed Dispensary in Roselle, New Jersey.
In this interview, Dharsh shares her personal journey with cannabis, which began in 2018 as a medical patient in New Jersey. After starting her career as a CPA at KPMG Canada and spending over 13 years at PepsiCo, a Fortune 50 company, Dharsh held multiple leadership roles, building a strong foundation in leadership, finance, and operational excellence.
In 2020, an exciting opportunity in the cannabis industry arose, and Dharsh fully embraced it, marking the start of her true passion for cannabis. She went on to co-found the Joyleaf Dispensary in New Jersey, where she created a retail space that offers the perfect product for every moment, while actively working to destigmatize the plant. Dharsh talks about her love for selling cannabis and her dedication to providing her customers with the best possible experience and service. She explains how her corporate experience guides her thinking and her methods to surviving as an entrepreneur in a difficult retail environment.