Lori Rosen

Lori Rosen
Founder, President, Rosen Group

Lori Rosen is the founder and president of Rosen Group, an award-winning, fully integrated public relations firm headquartered in New York City. Early in her career, Rosen was involved with a magazine launch that opened her eyes—and directed her career trajectory—to the magical world of media brands. A self-proclaimed news enthusiast, she has dedicated her career to the dynamic world of media and communications. Over the years, Rosen Group has led campaigns for numerous prestigious media brands including Inc., InStyle, People, Eating Well, Health, and Fast Company. The firm has also represented nationally recognized organizations such as Bethel Woods Center for the Arts, the James Beard Foundation, and the Brewers Association. Its diverse client roster have included industry giants Disney, Sony Television Pictures, as well as nonprofits such as the Human Society, Southern Poverty Law Center, International Fund for Animal Welfare and Jeremiah Program. And a perennial crowd favorite: Bubby’s in Tribeca.

In 2013, Rosen Group became an early pioneer in the budding cannabis industry providing public relations support to a range of both plant-touching and non-plant touching businesses across the supply chain, earning industry recognition that include topping the Observer’s PR Power List in Cannabis and Green Market Report’s Top Most Effective PR Firms.

Rosen Group is powered by a team of 15 dynamic professionals, who serve as the heart and soul of the agency. In the last decade, the agency has expanded services to include social media management and content creation. Rosen began her communications career at a public affairs agency in Washington, DC, after graduating from George Washington University. Her early experience in thought leadership positioning has become a hallmark of the firm’s services